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Leaks Point to Screen‑Free Google Fitbit Air Launching May 16 for About $99

Leaks suggest Google will sell AI coaching through a new Google Health subscription.

Overview

  • Supplier and retail listings reported Monday point to a May 16 release and a price near $99 for the device.
  • Reports describe a screen‑free band that sends heart rate, sleep, and training load metrics to the phone app, positioning it as a Whoop‑style tracker.
  • Multiple outlets say Google will rebrand Fitbit Premium as Google Health, with the AI personal coach renamed Google Health Coach.
  • Listings indicate three colors—Obsidian, Lavender, and Berry—and band options that include Performance Loop, Active, Elevated SoftFlex, and Metal Mesh.
  • Several reports say core features would work without a monthly fee, with deeper AI insights offered through the Google Health subscription, though Google has not confirmed any details.