Overview

• Lauren and Jrue Holiday have acquired a top-five ownership stake in the North Carolina Courage through their Holiday Family Trust.
• Lauren Holiday, a former World Cup and Olympic champion, will serve as an advisor and ambassador, contributing to technical decisions and club culture.
• The investment is exclusive to the Courage and does not include the co-owned North Carolina FC men’s team.
• The Courage, valued at $108 million, are pursuing facility upgrades and key leadership hires to strengthen their infrastructure and operations.
• This marks a significant step in athlete-led investment in the NWSL, aligning with the league's rapid growth and evolving governance dynamics.