Overview
- The Essex store at Lakeside will offer furniture, home décor, womenswear, sleepwear and childrenswear in an immersive brand environment.
- A Design Hub will provide made-to-measure fabrics alongside wallpaper and paint, with interior design services and in-store activations planned.
- The opening coincides with a yearlong “Laura Ashley: 100 Years of an Icon” lineup featuring archive-led products including Anna Eynon’s Waters Edge designs, a Freckleface Vintage 100 candle and new Brewers wall coverings.
- Next is operating the flagship under its U.K. retail licensing partnership with the brand.
- Further stores are anticipated, according to reporting, as Marquee builds on its January 2025 acquisition following Laura Ashley’s 2020 administration and closure of around 150 shops.