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Latin America Kicks Off World Breastfeeding Week with Grassroots Actions and Policy Push

Regional workshops in Jujuy alongside Guadalajara’s mass nursing demonstration highlight experts’ warnings that limited maternity leave and workplace lactaries are undermining breastfeeding support.

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lactancia 2025. Foto ilustración Shutterstock.
En Cajeme, 10 de cada 15 madres que dan a luz en el Hospital del Niño y la Mujer del IMSS Bienestar aceptan amamantar de inmediato.
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Overview

  • World Breastfeeding Week 2025 launched August 1 under the WHO and UNICEF theme “Building Sustainable Support Systems,” with events across Latin America to promote breastfeeding as a public health priority.
  • Jujuy’s Provincial Directorate of Maternity, Infancy and Adolescence began a series of prenatal and postnatal workshops this week to equip mothers and communities with breastfeeding information and practical support.
  • On August 3, Guadalajara will host its “Gran Tetada,” aiming to unite over 2,000 participants in a public breastfeeding event organized by the Asociación de Cuidadores Perinatales and state authorities.
  • Mexico records a 33.6% exclusive breastfeeding rate—far below the UN’s 70% target—hampered by a 90-day maternity leave policy and widespread lack of workplace lactaries.
  • Experts and NGOs, including Argentina’s Pata Pila in the Chaco Salteño, are calling for coordinated national strategies featuring extended parental leave, lactaries, medical training and stricter regulation of formula marketing.