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Latest Coverage Charts How Color Choices Signal Creativity, Success and Authority

Experts portray color as a social signal shaping how others read emotion, identity and intent more than mere taste.

Overview

  • Clarín reports that gold is most associated with success, wealth and prestige, with psychologist Jonathan García noting it can convey power and abundance but risk ostentation if overused.
  • The outlet cites Psicoactiva in describing dark blue as a staple in professional settings for trust, stability and respect, though heavy use can feel distant or cold.
  • Psychologist Lala Ferreiro is quoted recommending black for formal contexts such as job interviews because it projects strength, seriousness and authority.
  • Los Andes highlights a creativity palette, linking orange to energy and experimentation, yellow to attention and idea generation, and violet to introspection and imagination.
  • Coverage underscores limited, context‑dependent evidence and adds that some studies tie intense red, bright pink and neon yellow to impulsivity, dependency or distraction, while stressing color preferences do not determine intelligence.