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Lane Kiffin Elevates NIL as Top Job Metric as Florida Interest Intensifies

Players on a 9-1 Ole Miss team say they are tuning out rumors about their coach's future.

Overview

  • Kiffin said the defining trait of a top job now is NIL capacity and how a program’s collective operates, not facilities or practice fields.
  • Sportsbooks and prediction markets have shifted toward Kiffin as Florida’s likely hire, with reported odds moving from +200 to negative figures in early November.
  • Ole Miss is 9-1 and No. 6 in the CFP rankings, and players, including receiver Cayden Lee, said they are ignoring speculation and focusing on this week’s Florida game.
  • Reporting indicates he has not signed a voluntary long-term extension at Ole Miss, while at least one outlet says a contractual clause triggered a one-year add-on after the seventh win.
  • Kiffin added that traditional powers still hold edges with stadium size, traditions, Heisman history and proximity to talent despite NIL-era changes.