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Labour Drops to 32% in London as Reform UK Hits 23% and Overtakes Tories, Savanta Poll Finds

The findings land on the eve of a Budget with reported tax plans seen as hitting the capital hardest.

Overview

  • An online Savanta survey for Centre for London shows Labour at a joint-record low of 32% in the capital, with Reform UK at 23%, Conservatives at 20%, Liberal Democrats at 11% and Greens at 10%.
  • Savanta interviewed 1,242 London adults between October 30 and November 7, and the results were weighted.
  • Reform UK leads among Londoners aged 65 and over with 35% support, ahead of the Conservatives on 32% and Labour on 14%.
  • Savanta’s Chris Hopkins says the shift puts Labour at risk in next year’s London local elections and suggests Reform is emerging as a force in the city, while Centre for London’s Antonia Jennings says the political map is changing as one in four Londoners live in poverty after housing costs.
  • Coverage reports Chancellor Rachel Reeves is expected to propose a ‘mansion tax’, a possible freeze of income tax thresholds and potential limits on salary‑sacrifice pensions, measures described as likely to fall more heavily on London; these plans have not been confirmed.