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2d ago

LA28 Opens Ticket Registration Jan. 14 With $28 Entry Prices and Randomized Draw

Ticket sales are designed to supply roughly a third of LA28's budget.

A drone view of Los Angeles Coliseum, as it was announced it will host the opening ceremonies of the 2028 Olympics along with SoFi Stadium in a dual event, closing ceremony, and host the opening of the Paralympic Games in 2028, making it the first facility to host events for 3 Olympic Games in Los Angeles, California, U.S., May 8, 2025. REUTERS/Mike Blake
LOS ANGELES, CALIFORNIA – SEPTEMBER 01: The LA28 Olympic mural by Artist Steven Harrington is displayed on the corner of Stanley street and Sunset Boulevard on September 01, 2020 in Los Angeles, California. The mural is one of three LA28 logo murals revealed throughout Los Angeles to celebrate the upcoming Games of the XXXIV Olympiad. The 2028 Summer Olympics are scheduled to take place from July 21, 2028 to August 6, 2028. (Photo by Frazer Harrison/Getty Images)
 An LA 2028 sign is seen in front of the Olympic cauldron at the Los Angeles Memorial Coliseum. Starting Jan. 14, LA28 will open registration for its ticket draw, the gateway to buying passes for what is expected to be the largest Olympic and Paralympic program in history. 
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Overview

  • Fans can register Jan. 14 through March 18 for a free, randomized draw that assigns April 2026 time slots to buy tickets, with no advantage to early sign-ups and automatic entry into later drops if not selected.
  • Organizers pledge at least one million tickets priced at $28, with roughly one-third of all tickets under $100.
  • Residents near Olympic venues, including in the Los Angeles area and Oklahoma City, will receive special early-access purchasing windows.
  • All tickets will be digital and issued through AXS and Eventim, with the draw designed to curb broker and bot activity.
  • LA28 expects to release about 14 million tickets across the Olympic and Paralympic Games, and Paralympic ticket sales will begin in 2027 without requiring new registration.