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La Séptima Debuts as Live‑First Free-to-Air Channel

Its launch signals a bid to reshape Spain’s television debate ahead of the November 29 general election by relying on continuous live coverage and interactive streaming.

Overview

  • La Séptima began regular transmissions on Thursday, November 5, 2026 at 12:00 with a live-first schedule led by CEO José Miguel Contreras and editorial director Javier Ruiz.
  • The channel opened with a full daytime-to-prime grid of known presenters and a bespoke ten-minute handover format called 'El relevo' that pairs outgoing and incoming hosts to discuss the news in real time.
  • La Séptima took the MPE5 TDT slot formerly used by Atreseries, prompting official guidance to rescan receivers, and it also streams live with an interactive YouTube chat for viewer participation.
  • Ownership is concentrated (Andrés Varela Entrecanales ~65%, José Luis Manzano ~25%, Contreras ~10%) and management says it has about €20 million planned for the first two years while the launch followed several pre-launch legal challenges to the licence.
  • The debut included political and cultural guests such as Víctor Manuel, Carlos Cuerpo and Gabriel Rufián, and the channel’s timing and editorial line make its election coverage and guest mix a key point to watch for signs of how plural or partisan its debate will be.