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La Casa de los Famosos México Season 3 Finalizes 14-Celebrity Lineup Ahead of Sunday Premiere

Promotional campaigns are peaking across broadcast and streaming outlets to build anticipation for the series’ 24/7 immersive format.

Overview

  • Elaine Haro’s confirmation on July 23 completed the 14-celebrity cast, which spans veteran actors, influencers and emerging talents.
  • The season will launch Sunday, July 27 at 20:30 on Las Estrellas, with live feeds on ViX+ and nightly recaps on Canal 5.
  • Participants will live under 24/7 surveillance through more than 60 cameras and 73 microphones, competing in weekly leader challenges, Wednesday nominations and Sunday public eliminations.
  • Marketing efforts have driven 743 million videoviews as of July 20, representing a 115 percent increase over last season’s prelaunch engagement.
  • Unverified elimination orders have begun circulating on social media, prompting viewers to separate speculation from confirmed developments.