Kyrie Irving Signs 5-Year Deal With ANTA After Split With Nike
- Kyrie Irving signed a 5-year endorsement deal with Chinese sportswear brand ANTA.
- Irving will serve as ANTA's Chief Creative Officer and have the opportunity to recruit players.
- Irving previously had a shoe deal with Nike but parted ways after promoting an antisemitic film.
- Irving's first signature shoe with ANTA is expected to be released in early 2024.
- ANTA will launch youth basketball camps with Irving in China and the United States.