Overview
- Jenner opened a West Hollywood pop-up on Oct. 17, arriving in a bubblegum-pink wig and skintight pink latex dress that referenced her mid-2010s persona.
- Her 7-year-old daughter, Stormi Webster, coordinated in pink with a merch tee featuring a throwback image of Kylie.
- Kim, Khloé and Kendall Jenner, Kris Jenner, and friends including Hailey Bieber attended, with additional guests such as Jessie and D’Lila Combs documented by outlets.
- The limited collection, on sale from Oct. 18, includes a 10-pan eyeshadow palette inspired by Jenner’s past hair colors, four matte lip kits, three lip glazes, a loose powder highlighter and a highlighter brush.
- The brand’s first pop-up in seven years doubled as an exhibition tracing Kylie Cosmetics from its original lip kits to the new nostalgia-led release, following weeks of teasers and recreated archival promos.