Kylie Jenner Debuts Vodka Soda Brand Sprinter at Star-Studded LA Event

The launch party showcased Kylie's Y2K-inspired fashion and was marked by family support and a minor accident.

Kylie Jenner launched her new vodka soda brand, Sprinter, with a glamorous event in Los Angeles, attended by family and celebrities.
The launch party featured Kylie in a striking black latex dress, inspired by her sisters' Y2K fashion, paired with controversial sheer nude heels.
Kris Jenner attended the event shortly after announcing the death of her sister, Karen Houghton, showing support for Kylie's new venture.
A minor accident occurred when Kylie's driver crashed into Kris Jenner's Rolls Royce, causing no major disruption to the event.
Sprinter, available in four flavors, marks Kylie's entry into the beverage market, following her sister Kendall's launch of 818 Tequila.