Overview

• The track was released October 14 on major streaming services, with artist profiles set up under the King Kylie name.
• Jenner performs a brief bridge and is officially credited, addressing years of speculation dating back to Terror Jr’s 2016 song “Three Strikes.”
• The campaign trailer continues the 2016 ad’s storyline and features Kris Jenner, with the King Kylie collection scheduled to go on sale October 18.
• Jenner announced the release on Instagram, sharing studio footage and saying she was “soooooo nervous but so grateful” to be featured.
• Initial response is divided on social media, with some fans expressing nostalgia and others criticizing heavy autotune and raising cultural‑appropriation concerns.