Overview

• DC Studios and Google introduced a paw-print button on searches for “Superman” or “Krypto,” triggering the Superdog’s bark, a paw stamp animation and Superman theme music.
• Visual effects supervisor Stephane Ceretti and costume teams translated elements of Superman’s cape onto Krypto’s miniature version to ensure consistent folds and fabric movement.
• Director James Gunn’s rescue dog Ozu served as the on-set model for Krypto, with production teams using 3D scans and hundreds of video references to capture his form and behavior.
• An extensive merchandise campaign has rolled out branded products from Kyte Baby, Sassy Woof, Milk-Bone and BoxLunch to capitalize on Krypto’s appeal.
• Starring David Corenswet as Superman alongside Rachel Brosnahan and Nicholas Hoult, the film will mark the first live-action appearance of DC’s Kryptonian canine on July 11.