Overview
- Kroi’s new “Method” video was filmed entirely with 40 iPhone 16 Pro units arranged to capture simultaneous multi-angle footage.
- Japanese director Taichi Kimura oversaw the three-minute video, merging the feeds into a cohesive visual presentation.
- Apple detailed the project on its official Instagram; marketing chief Greg Joswiak later highlighted it on X.
- A short behind-the-scenes clip released by Kroi reveals how the band mounted iPhones on instruments, stands and overhead rigs.
- The music video has already exceeded 5.1 million views; it remains featured in Apple’s Shot on iPhone marketing.