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Kriti Sanon Calls Out Bollywood Pay Gap at SheShakti 2025, Urging Bigger Bets on Women-Led Films

She blames a Day‑1 star‑economy cycle that keeps women‑led films underfunded.

Kriti Sanon highlighted producers' reluctance to invest in female-led films despite their potential for success and expressed optimism about a shift towards content-driven projects.

Overview

  • Speaking at CNN-News18’s SheShakti 2025 in New Delhi on August 21, Kriti Sanon put pay parity in Bollywood back in focus.
  • She said the disparity "pinches us more than anyone else," questioning why equal work does not lead to equal pay.
  • Sanon argued that fees are pegged to Day‑1 audience pull and that producers’ recovery fears keep women-led films from being financed at comparable scale.
  • As evidence that scale can work, she cited Crew’s reported ₹157 crore worldwide haul and praised Gangubai Kathiawadi for delivering a large-canvas, female-led hit.
  • She expressed cautious optimism that decision-making is becoming more content-driven and urged producers to take risks based on the story rather than the lead’s gender.