Overview
- Krispy Kreme has paused its partnership expansion with McDonald’s, originally intended to reach all 13,000 U.S. locations by 2026, to reassess profitability.
- The company suspended its quarterly dividend, saving approximately $6 million per quarter, to improve financial flexibility.
- Weaker-than-expected sales at McDonald’s locations and broader economic softness prompted the decision to halt the rollout.
- Krispy Kreme pulled its 2025 financial outlook, citing macroeconomic uncertainty and a need to focus on sustainable growth strategies.
- Shares of Krispy Kreme dropped 24% following these announcements, extending a yearlong decline of over 65%.