Overview
- During the first half of 2025, Krafton achieved record revenue of KRW 1.5362 trillion and operating profit of KRW 703.3 billion, marking year-on-year increases of 11.9% and 9.5%, respectively.
- PUBG: Battlegrounds and Battlegrounds Mobile India drove growth across PC and mobile segments while inZOI became the fastest-selling Korean premium title with over one million units sold.
- The company unveiled Orak, an AI benchmark for evaluating gameplay agents, and rolled out a post-training technique with SK Telecom to optimize open-source language models for gaming applications.
- Krafton completed the acquisition of adtech firm Neptune, made a strategic investment in Japan’s ADK Group and secured the Last Epoch IP with the purchase of Eleventh Hour Games.
- Krafton plans a global reveal of the top-down tactical shooter PUBG: Blindspot at Gamescom in August and a closed alpha test for Project Black Budget later this year.