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KPop Demon Hunters Is Now Netflix’s Most-Watched Film After Box-Office-Topping Sing-Along Event

A two-night sing-along rollout turned the streaming hit into a box-office leader.

Overview

  • Netflix says the animated musical has reached 236 million views, making it the platform’s most-watched film to date.
  • Industry estimates credit the sing-along screenings with roughly $18–20 million and the No. 1 spot in the U.S. and Canada over the weekend.
  • The special version played for two nights in more than 1,700 cinemas across the United States, Canada, the United Kingdom, Australia and New Zealand.
  • Billboard confirms the soundtrack’s unprecedented run with four songs simultaneously in the Hot 100 top 10 and “Golden” at No. 1 after topping 100 million weekly streams.
  • Reporting highlights franchise and rights questions, including a roughly $100 million production cost and an alleged $20 million rights sale to Netflix that remains unconfirmed.