Overview

• At Netflix’s Creative Asia event in Busan, creator and co-director Maggie Kang outlined how Korean folklore and K-pop shaped the film, highlighting choreography by Jo Nain (Jam Republic) and Lee Jung and contributions from international music producers.
• UPI reports the movie is Netflix’s most-watched film with more than 236 million views as of Aug. 26, while Deadline notes a North American sing-along weekend gross of about $18 million and says the track “Golden” topped U.S. and U.K. charts for several weeks.
• Seoul’s Ttukseom Hangang Park is staging 1,200‑drone light shows forming film imagery, with performances running periodically through Oct. 18, according to Korea Times.
• Cultural institutions are extending the phenomenon with the Leeum Museum of Art’s Tigers and Magpies exhibit through Nov. 30 and the National Museum of Korea’s Dress Like a Museum program Sept. 26–27 featuring a costume contest and a Saja Boys‑inspired dance performance.
• Netflix released an on‑platform sing‑along version in late August following theatrical sing‑along screenings in the U.S., Canada, Australia, New Zealand and Britain, and New York marked the release with Empire State Building lights synced to “Golden” attended by Arden Cho, May Hong and Rei Ami.