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KPop Demon Hunters Climbs to Fourth Most-Watched Netflix Film as Merch and Sequels Take Shape

Netflix’s trademark filing underscores its intent to monetize the hit through consumer products plus franchise extensions

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KPop Demon Hunters Enters Netflix's Top 10 Most Popular English Film List With 158 Million Views

Overview

  • The animated feature has reached 158.8 million views in its first seven weeks and stands as Netflix’s fourth most-watched English-language film.
  • Netflix filed a broad trademark application on July 22 with the U.S. Patent and Trademark Office to cover KPop Demon Hunters consumer products ranging from apparel to toys.
  • Executives have confirmed that multiple sequels and a stage musical are in development as part of a franchise expansion.
  • Netflix has officially stated that no live-action remake is currently under discussion.
  • The film’s viewership peaked in its fifth week, underscoring sustained momentum from fan-driven word-of-mouth.