KMOV Apologizes for Anchor's Use of Racial Slur on Air

The St. Louis TV station is under scrutiny after an anchor mistakenly used an outdated and offensive term to describe Black homeowners.

KMOV anchor Cory Stark referred to Black homeowners as 'colored' during a broadcast, sparking widespread criticism.
The term was mistakenly read on air due to an inadvertent script change, according to the station's management.
KMOV issued multiple on-air apologies and is engaging with community leaders to address the incident.
The National Association of Black Journalists and the St. Louis County NAACP have called for retraining on diversity, equity, and inclusion.
Despite the backlash, those who know Stark personally do not believe he had offensive intent behind the use of the term.