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Klarna Expands Financial Services with New Savings and Cashback Features

The fintech giant introduces banking-like accounts and cashback rewards in 12 markets, aiming to deepen its role in consumers' financial lives.

  • Klarna launches 'balance' accounts for storing money and managing payments.
  • New cashback feature offers up to 10% rewards on purchases through the Klarna app.
  • The services are available in the U.S. and 11 European countries.
  • Klarna's CEO emphasizes the goal to simplify payment management and boost customer loyalty.
  • The expansion comes as Klarna prepares for a potential IPO.
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