Klarna Expands Financial Services with New Savings and Cashback Features
The fintech giant introduces banking-like accounts and cashback rewards in 12 markets, aiming to deepen its role in consumers' financial lives.
- Klarna launches 'balance' accounts for storing money and managing payments.
- New cashback feature offers up to 10% rewards on purchases through the Klarna app.
- The services are available in the U.S. and 11 European countries.
- Klarna's CEO emphasizes the goal to simplify payment management and boost customer loyalty.
- The expansion comes as Klarna prepares for a potential IPO.