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Kitakyushu Coming-of-Age Ceremony Showcases 'Shibu-Hade' Style as City Recasts Flash as Culture

Rental shop Miyabi reports a turn toward black–silver looks this year.

Overview

  • On Jan. 11, Kitakyushu held its coming-of-age ceremony with many attendees in flamboyant coats and hakama.
  • Miyabi says darker 'shibu-hade' palettes, notably black and silver, are most in demand this year.
  • Social media is fueling orders that seek to outdo earlier cohorts, making outfits progressively flashier.
  • Compared with a decade ago, coordinated group looks have shifted to individualized choices seen as self-expression.
  • After previously urging conservative attire, the city now plans to use the distinctive style as cultural content, as Miyabi gains a New York fashion show invitation and interest from foreign visitors.