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Kirin to Curb Beer Shipments to Restaurants From Oct. 9 After Asahi Cyberattack

Japan's on-trade beer supply now faces strain with competitors trimming deliveries.

Overview

  • Kirin said on Oct. 7 it will begin adjusting restaurant shipments on Oct. 9 after a surge in orders following Asahi’s systems outage.
  • Kirin president Hideki Horiguchi said keg and bottled Ichiban Shibori shipments to liquor wholesalers will be restricted.
  • Asahi Group’s cyberattack-linked system failure has cut its beer shipments and had no clear recovery timetable as of Oct. 7.
  • Reports said Sapporo Beer and Suntory are also curbing some product deliveries, an unusual move for multiple brewers at once.
  • The shift in demand has raised concerns about stable supply for restaurants and wholesalers across the domestic market.