Particle.news

Download on the App Store

Kiran Rao's 'Lost Ladies' Embarks on Oscar Campaign with New Poster

The film, India's official submission for the Oscars 2025, begins its journey with strategic campaigning and a fresh identity.

  • Kiran Rao's film, originally titled 'Laapataa Ladies', has been renamed 'Lost Ladies' for its international Oscar campaign.
  • The film is India's official entry for the Best International Feature category at the 2025 Academy Awards.
  • Lost Ladies' team unveiled a new poster featuring the film's major characters in a vibrant and quirky style.
  • The film, produced by Aamir Khan Productions, Kindling Pictures, and Jio Studios, explores gender dynamics in rural India.
  • The Oscars campaign includes private screenings and strategic efforts to build momentum in a competitive field.
Hero image