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Kim Kardashian Says Skims Will Keep Pushing Boundaries After Faux Hair Thong Sells Out

She calls the viral underwear a playful experiment born from a photo‑shoot idea.

Overview

  • In a Variety interview, Kardashian said she was "shocked" by how much attention it drew and that it sold out within minutes.
  • She said Skims will continue rolling out creative, boundary‑pushing products despite criticism.
  • The Faux Hair Micro String Thong retailed for $32, came in various colors and textures across sizes XXS to 4XL, and is now on a waitlist.
  • Kardashian explained the concept emerged during a shoot when someone wanted visible pubic hair, prompting the team to put faux hair on a thong.
  • Coverage notes divided reactions on social media and reports Skims is valued at about $4 billion.