Overview

• Free arrived Aug. 22 on streaming services as Kid Cudi’s latest full-length release following 2024’s Insano.
• The album includes previously issued singles Neverland, Mr. Miracle, and Grave.
• Cudi said the Truman Show–inspired cover and concept were crafted to express freedom.
• Coverage links the record’s narrative to his Aug. 12 memoir, which details a past near-overdose and subsequent recovery.
• The rollout emphasized filmic visuals, with a Ti West and Monkeypaw short for Neverland premiering at Tribeca and a Samuel Bayer–directed video for Grave.