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KFC Rolls Out New Year’s BOGO 8-Piece Bucket for Rewards Members

The company is courting at-home hosts with app-only redemption that doubles as a loyalty push.

Overview

  • The limited-time offer provides two 8-piece dark-meat buckets for the price of one when ordered through the KFC app or website.
  • Eligibility is restricted to KFC Rewards members, with a limit of one BOGO per order at participating U.S. locations.
  • KFC is promoting a “high–low” celebration by spotlighting suggested pairings with The Caviar Co. caviar and Luc Belaire sparkling wine.
  • The company says the campaign responds to more Americans choosing to ring in the new year at home.
  • This promotion continues KFC’s 2025 holiday marketing run following earlier seasonal efforts such as the Thanksgiving “Cluck Turkey” campaign.