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KFC Launches Kentucky Fried Comeback With Free Buckets and Fried Pickles

By inviting diners to redeem a free bucket with a $15 online purchase, KFC is collecting real-time feedback aimed at reversing its sales slide.

KFC is giving out free buckets of chicken.
Kentucky Fried Comeback mad
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Overview

  • Customers who spend $15 or more through the KFC app or website can claim one free eight-piece chicken bucket or tenders until August 24 by redeeming a digital coupon via their KFC Rewards account.
  • The menu refresh brings back the $7 Fill Ups value meals and adds crispy fried pickles served with ranch or the new Comeback Sauce.
  • A revamped Colonel Sanders portrait now features a serious expression on billboards and in ads to underscore the chain’s renewed focus on quality and heritage.
  • KFC reports that recent operational upgrades have enhanced the Original Recipe chicken’s flavor and lifted customer satisfaction scores.
  • Diners are encouraged to submit feedback through an online form after redeeming their free bucket to help shape the next phase of the comeback campaign.