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KFC Brings Back Original Honey BBQ Nationwide, Sets $3.99 Chicken Sandwich for Oct. 6

The limited-time rollout tests a nostalgia-plus-value play meant to lift U.S. traffic after recent sales declines.

Overview

  • The Original Honey BBQ Combo features two pieces of Extra Crispy chicken drizzled in the sauce with a side, a biscuit, and a medium drink.
  • Availability begins nationwide on Oct. 6 for a limited time as the chain taps into petitions and heavy social media demand from longtime fans.
  • KFC will offer its Chicken Sandwich at a throwback price of $3.99 during the promotion, below the typical $5 at many locations.
  • Company leaders frame the moves as part of a broader Kentucky Fried Comeback following a 5% U.S. same-store sales decline in Q2 and tougher competition from Raising Cane’s and Wingstop.
  • KFC describes the offers as tests to gauge demand and potential permanence, and it asserts its sandwich is larger than leading competitors based on 2025 product weights.