Overview

• Feige said his son only “feigned interest” in the MCU despite his father’s role until he played Marvel Rivals.
• Once he started the NetEase hero shooter, the younger Feige began asking about Hela and The Punisher and pursued them in the shows.
• Titles like Marvel Rivals and Marvel Snap demonstrate the effectiveness of games in attracting younger fans to the franchise.
• Though the MCU comprises 35 films and 21 TV series that have grossed $6.769 billion, it still relies on fresh entry points to expand its audience.
• Marvel Studios is adding more games, including the upcoming Marvel Tōkon: Fighting Souls, and is working on its next phases of storytelling.