Overview
- The all-cash deal values JDE Peet’s at €31.85 per share and is expected to lead to a delisting from Amsterdam once completed.
- Keurig Dr Pepper plans to separate into Global Coffee, with roughly $16 billion in annual sales, and Beverage, with about $11 billion, each trading in the United States.
- Tim Cofer will lead the beverages company while CFO Sudhanshu Priyadarshi will head the new coffee company, with about $400 million in projected synergies over three years.
- The combined coffee platform is intended to challenge global leaders such as Nestlé and Starbucks, adding international brands including L’OR, Jacobs, Douwe Egberts and Peet’s.
- JDE Peet’s shares rose roughly 17% and Keurig Dr Pepper fell about 8% after the announcement, as the companies cited drought-driven supply strains and a new 50% U.S. tariff on Brazilian coffee.