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Kering Reports 14% Revenue Decline as Gucci Sales Plummet 25%

The luxury group struggles with weak global demand, store closures, and a creative overhaul at Gucci under new director Demna Gvasalia.

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Overview

  • Kering's Q1 2025 revenue dropped 14% year-on-year to €3.88 billion, falling short of analyst expectations.
  • Gucci, accounting for nearly half of Kering's revenue, saw a 25% sales decline, driven by weak store traffic and wholesale performance.
  • Sales fell across all major regions, with Asia-Pacific down 25%, Western Europe and North America both declining 13%, and Japan dropping 11%.
  • The group has closed 25 underperforming stores this year and is focusing on operational efficiencies to address ongoing challenges.
  • Demna Gvasalia, set to officially take over as Gucci's creative director in July, is tasked with revitalizing the brand as it faces intensifying competition and shifting consumer preferences.