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Kerala’s Onam Liquor Sales Reach Rs 826 Crore as Uthradam Sets Single-Day Peak

Alcohol stays outside GST 2.0, preserving excise revenues that Kerala relies on.

Overview

  • KSBC reported Rs 826.38 crore in sales from August 25 to September 4, a 6.38% increase year on year.
  • Uthradam day sales hit Rs 137.64 crore, up from Rs 126.01 crore last year for 9.23% growth.
  • Six outlets crossed Rs 1 crore on Uthradam, led by Karunagappally (Rs 1.46 crore), Kavanad Ashramam (Rs 1.24 crore) and Kuttippala Edappal (Rs 1.11 crore).
  • BEVCO’s new super premium outlet in Thrissur recorded Rs 67 lakh during the festival window, according to Financial Express.
  • Year-to-date sales from April 1 to September 4 reached Rs 8,962.97 crore, up 8.45% from a year earlier.