Kendrick Lamar's Super Bowl Flared Jeans Go Viral and Sell Out

The rapper's Celine jeans from his historic halftime performance spark widespread conversation and renewed interest in flared denim.

Kendrick Lamar's Super Bowl halftime show featured light-wash flared jeans by Celine, retailing for $1,200, which have since sold out globally.
The jeans, styled by Taylor McNeill, were originally intended for actor Timothée Chalamet and are part of a growing menswear trend toward flared silhouettes.
Lamar paired the jeans with a custom Martine Rose varsity jacket and diamond accessories, adding to the performance's visual impact.
The halftime show, which included guest appearances by SZA and Serena Williams, set a record for total viewership and showcased tracks from Lamar's new album 'GNX.'
Fashion analysts predict a gradual adoption of flared jeans in menswear, though the trend remains polarizing among mainstream consumers.