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Kendra Scott and Dolly Parton Launch Second 'I Will Always Love You' Jewelry Collection

Featuring heart, floral, butterfly motifs, this collection channels Parton’s message of empowerment with proceeds going to childhood literacy programs

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Overview

  • The 10-piece collection draws on motifs from Parton’s 1974 hit with heart pendants, floral elements and butterfly-inspired details.
  • Pieces are priced between $70 and $198 and are available online at KendraScott.com and in Kendra Scott stores.
  • Profits support the Kendra Scott Foundation’s Yellow Library and Dolly Parton’s Imagination Library, bringing books and resources to children.
  • Scott says the designs celebrate music, fashion and female empowerment by reflecting themes of love, transformation and authenticity.
  • The collaboration began after the pair met backstage at a 2022 Parton concert in Texas and follows their first capsule released in November 2024.