Overview
- On November 22, Kassel Marketing instructed all operators to remove the drink name and warned of expulsion after two violations.
- The organiser says every stand has complied, with menus switching to neutral descriptions for hot chocolate with rum.
- Bremerhaven’s operator has asked vendors to drop the label as a courtesy, emphasizing it is guidance rather than a mandate.
- Frankfurt’s 2024 appeal was sustained, and this year no stand on its market advertises the drink under the contested name.
- Responses range from rebrands such as “Lamumba” or “Kakao mit Schuss,” to online backlash and sector pushback, while nearby markets either leave naming to vendors or say they would forbid the term.