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Kamala Harris Embraces 'Brat' Trend in Presidential Campaign

Vice President's alignment with Charli XCXBrat' album energizes young voters but poses risks.

  • Charli XCX's endorsement of Kamala Harris has sparked a wave of internet memes and excitement among young voters.
  • Harris's campaign has adopted the 'brat' aesthetic, using it in social media and promotional materials.
  • The 'brat' trend could bolster Harris's appeal but also risks becoming outdated or backfiring.
  • The Democratic National Convention is incorporating 'brat' themes to engage younger audiences.
  • Harris must balance meme popularity with substantial policy communication to maintain voter enthusiasm.
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