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Kakao to Restore KakaoTalk Friends Tab After Redesign Backlash

The company targets a fourth-quarter update that moves the photo feed to a separate tab.

Overview

  • Kakao said the Friends tab will revert to a contact list and the Instagram-style feed will be relocated in a Q4 rollout.
  • Yonhap reported the rollback plan after days of user complaints about privacy exposure and ad clutter in the new grid-style layout.
  • The app’s Google Play rating fell to 2.8 stars as one-star reviews surged, and UX firm pxd found 42% of sampled reviews were dissatisfied.
  • Kakao shares fell 4.67% on Tuesday and 6.17% on Friday after the revamp, then rose 1.69% Monday to 60,300 won.
  • Kakao added parental safeguards for its short‑form video feature and issued minor UI fixes while continuing to review feedback.