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Kai Cenat Holds IP After Independent Debut of Streamer University, Future Uncertain

Refusing bids from Netflix, Amazon Prime and Tubi to protect his creative vision, he now questions a second edition due to the project's toll on his mental health.

Kai Cenat, a Twitch star, rejects major streaming platform deals to create Streamer University, an independent program for aspiring content creators. (Image Credit: Twitch)
A photo of Drake.
Kai Cenat in Streamer University jacket talking to camera
Image

Overview

  • The four-day bootcamp drew over 630,000 peak viewers and generated 1.4 million watch hours across livestreams.
  • Held May 22–25 at the University of Akron, the inaugural event blended in-person sessions with virtual participation for emerging creators.
  • Cenat self-funded the program with support from AMP collectives and collaborators, retaining full ownership of its IP.
  • Curriculum offerings ranged from Internet Beef 101 and Defense Against Hating to cooking and livestreaming fundamentals.
  • Drake made a surprise appearance at the closing ceremony, praising attendees as the next shift in media.