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Kahlana Barfield Brown Launches KBB by KAHLANA at Target as Multiple Styles Go Unavailable

An independently owned, size-inclusive 42-piece line priced under $100 debuts under an exclusive Target deal.

Overview

  • Target confirms the collection launched September 21 in select stores and on Target.com under exclusive distribution.
  • The line features sculptural silhouettes, layered shapes and earthy tones, with every piece priced below $100.
  • Kahlana describes this as her first fully independently owned and designed brand, following a 2022 Future Collective hit with Target.
  • Essence reports the rollout is tied to a two-year retail exclusivity with Target, limiting availability to Target channels during that period.
  • Essence noted full stock on launch day, then reported on September 22 that many styles were already unavailable as community debate over supporting the retailer versus the designer continued.