Juul Settles Major Lawsuit, Accepting Blame and Restrictions for Youth Vaping Epidemic
- Juul Labs agreed to pay a $462 million settlement to six states and Washington DC for illegally targeting young users in its advertising and marketing practices.
- The settlement includes strict restrictions on Juul's ability to market and sell to minors going forward in order to curb underage vaping.
- Juul's irresponsible and predatory marketing fueled a teen vaping epidemic, according to the attorneys general involved in the settlement.
- The company continues to face lawsuits from additional states and local governments for its role in the public health crisis.
- Funds from the settlement will support programs to prevent and reduce youth vaping and nicotine addiction.