Overview
- Bieber’s seventh studio album dropped without prior announcement and began streaming worldwide on July 11.
- Swag is his first full-length release since 2021’s Justice and marks his debut project as a parent.
- The 21-song LP offers introspective reflections on marriage, parenthood and personal evolution.
- High-profile features include rappers Gunna, Sexyy Red and Cash Cobain alongside production from Dijon, mk.gee and Daniel Caesar.
- Artwork showcases intimate images of Bieber with wife Hailey and son Jack, and no supporting tour has been revealed yet.