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Justin Bieber Debuts ‘Swag’ After Settling $31.5 Million Dispute with Scooter Braun

Scooter Braun has publicly praised the album, with wife Hailey Bieber championing his new era of creative independence.

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Overview

  • Bieber and Braun finalized a settlement on July 10 requiring the singer to pay $26 million in owed funds plus half of $11 million in unpaid commissions, resolving their long-standing financial dispute.
  • On July 11, Bieber surprise-released his seventh studio album, Swag, his first full-length project since splitting from Braun, featuring 21 tracks and collaborations with Gunna, Sexyy Red, Druski and others.
  • In an Instagram Story, Braun described Swag as “beautiful, raw, and truly him,” labeling it Bieber’s most authentic work and highlighting the track “Daisies” as a standout.
  • Hailey Bieber played a central role in the album’s creation by encouraging her husband’s artistic instincts and promoted the release through bold social-media posts, including a side-eye selfie set to Mariah Carey’s “Obsessed.”
  • With a stripped-down production style, Swag delves into introspective themes of family, faith and identity, marking Bieber’s full embrace of creative autonomy.