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4w ago

July K-Drama Slate Launches With ‘Bitch x Rich 2’ and ‘Law and the City’

Platforms are rolling out targeted promotions to sustain viewer interest in diverse K-dramas throughout July

K-Dramas To Watch In July On Netflix, Viki, JioHotstar And More: Law And The City, Nice Guy, Low Life And More
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Overview

  • Bitch x Rich 2, led by Lee Eun-saem, Yeri and Kim Min-gyu, premieres on July 3 across Viki, Viu and Netflix with new high-school intrigues and power struggles.
  • Law and the City, starring Lee Jong-suk and Moon Ga-young, debuts on July 5 on JioHotstar as five associate lawyers navigate moral and legal challenges in Seoul’s Seocho-dong district.
  • OTT platforms have finalized marketing materials and viewer guides to build momentum for the first-week releases.
  • Subsequent entries include the supernatural thriller S Line on July 11, period crime adventure Low Life on July 16, noir romance The Nice Guy on July 18, medical thriller The Defects on July 21 and sports drama Try: A Miracle in Us on July 25.
  • Featuring star-led casts and a spectrum of genres from legal battles to supernatural mysteries, the lineup is designed to captivate both domestic and international audiences.