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Judge Blocks OpenAI From Using 'Cameo' in Sora Through Dec. 22

Cameo says the feature’s name confuses customers and misuses its registered mark, with OpenAI rejecting exclusivity.

Overview

  • U.S. District Judge Eumi K. Lee issued a temporary restraining order barring OpenAI from using “cameo” or similar names such as “Kameo” or “CameoVideo” for Sora features.
  • The order stems from Cameo’s October trademark lawsuit challenging Sora’s “Cameo” feature for inserting user or celebrity likenesses into AI-generated videos.
  • Lee wrote that OpenAI is likely infringing Cameo’s trademark and set a December 19 hearing on a preliminary injunction before the order expires on December 22.
  • OpenAI said it disagrees that any company can exclusively own the word “cameo” and plans to continue making its case in court.
  • Journalists observed the Sora app still showing “cameo” language after the ruling, as Cameo urged swift compliance during a key holiday period for its business.