Overview
- The Luka 5 goes on sale January 8 at Jordan.com and select retailers, launching in a “Venom” black‑and‑green colorway with a “Viper Edge” all‑green version listed as coming soon.
- Jordan’s campaign short titled “Bad Luka, Nice Shoes” features Dončić offering tongue‑in‑cheek apologies to Adrian Wojnarowski, Boban Marjanović, and referees.
- This is the first Dončić signature to use a full‑length Zoom Strobel, paired with ISOband for control, ISOplate for stability, a CushIon 3.0 midsole, and herringbone traction with HART rubber.
- Multiple outlets report Dončić is expected to try to play on Christmas against Houston and debut the Luka 5 on court, contingent on a successful workout following a left leg/calf contusion.
- Price reporting varies by outlet, with listings at $135 in some coverage and $145 in others.