Overview

• The two-story store at 1617 Walnut Street opened at 10 a.m. Friday, drawing customers who lined up overnight.
• Jalen Hurts appeared at the afternoon block party as his exclusive apparel and visuals anchor the location’s hyperlocal merchandise.
• The 6,344-square-foot space sits in a Beaux-Arts building with restored facade elements carried out under city historical commission guidelines.
• Apparel fills the first floor, while the second floor features sneaker walls, a customization room, and a lounge displaying championship-era Jordans, a Donovan McNabb–signed football, a Hurts jersey, and Virgil Abloh’s Air Jordan 5.
• Opening-day drops included the Air Jordan 3 Black Cement, 4 Fear, and 5 Grape, with additional limited restocks scheduled through Dec. 15 such as the Air Jordan 12 Flu Game and 4 White Cement.